A Marluvas Footwear It is a Brazilian 100% company and is participating in yet another edition of the FISP | International Fair of Safety and Protection, the largest event dedicated to the occupational health and safety sector in Latin America, which will be held from October 5 to 7, 2016, at São Paulo Expo, in São Paulo.
It introduces to the market the best in technology, quality, and comfort applied to professional footwear, highlighting Marluvas' top-tier line, the Premier Line.
Intended for medium and low-risk segments, the models of the Premier and Premier Plus Line are also recommended for leisure and sports activities because of their flexibility and the lightness of the materials. The technology used in the footwear helps improve everyday performance. The upper made of leather or M Micro, Marluvas' high-durability microfiber, allows breathability and maintains foot temperature. The Premier was developed through technological research in Brazil and Europe and features high levels of comfort and durability. The shoes in the line Premier they have a dual-density PU sole with an impact absorption system in the midsole and heel area. They also feature an anti-torsion TPU system to provide greater support to the ankle and sole of the foot, providing stability on uneven terrain and when climbing stairs, preventing accidents. The line, which initially had 3 models, has now been expanded to 8 variations of models, colors, and configurations available in sizes 33 to 47.
“Marluvas Calçados is going through a unique moment in its history, and in the face of so many changing scenarios and perspectives, we could never fail to participate in the largest Occupational Health and Protection sector event. FISP has always been a time for gathering and celebration. It is when we have great opportunities to meet our partners, seal deals, and design the future. A relationship trade show, it is the sector's great showcase,”, explains Danilo Oliveira, marketing manager at Marluvas Calçados.
A 21st FISP is promoted by Cipa Fiera Milano with the realization of the Brazilian Association of Distributors and Importers of Occupational Safety and Protection Equipment and Products (ABRASEG), National Association of the Industry of Work Safety and Protection Equipment (ANIMASEGand the Security Material Industry Union (SINDISEG). Around are expected 700 exhibitors, in area of 42 thousand m2, with the expectation of attracting 50 million visitors among nursing professionals, doctors, psychologists, speech therapists, occupational safety engineers and technicians, risk inspectors, corporate security personnel, CIPA members and firefighters, as well as managers, directors, buyers and distributors from various sectors.
More information: www.fispvirtual.com.br
Service
21st FISP | International Fair of Safety and Protection
Simultaneous Event: 12th FIRE SHOW | International Fire Fair
October 5 to 7, 2016, from 1 PM to 9 PM
Local São Paulo Expo Exhibition & Convention Center
Address: Imigrantes Highway, Km 1.5 – São Paulo – SP – Brazil
Free transport: Nelson Fernandes Street, 450 – Access via Jabaquara Bus Terminal
* Free event for industry professionals
About Cipa Fiera Milano
Cipa Fiera Milano specializes in business trade shows and technical publications, with the objective of bringing organizations together and creating relationship opportunities through the organization of major trade shows and targeted magazine publications in Latin America.
Fiera Milano in the World
Located in Milan – Italy, Fiera Milano is a market leader in the trade fair and congress segments, both in terms of the number of visitors and exhibitors, and the excellence of its exhibitions. With offices in eight countries around the world, Fiera Milano has a portfolio that stands out from other trade fair organizers in terms of the range of economic sectors represented and the quality of its events. Each year, its exhibitions attract more than 30,000 exhibitors and five million visitors.
Cipa Fiera Milano Press Office
RM Press | Strategic Communication
Claudia Maciel
+55 11 2950-4820
claudia.maciel@rmpress.com.br
Click here for download.
